Drawing on 30 years’ experience reviewing how law firms and their clients conduct their work and consulting to government and corporate legal departments about procurement of legal services. She is currently a Director of Innovim Group and assists its clients to understand their client’s perception of value, and then price and deliver services in a manner aligned with value.

Liz regularly presents workshops on pricing of legal services, legal spend management and legal project management in Australia, the UK and the USA and is often engaged as an expert witness on legal cost and litigation management issues in shareholder and product liability class actions and complex commercial litigation.

She is an advocate member of the Victorian Legal Services Board, a member of the Professional Pricing Society, ALPMA and the Victorian Law Institute, and a former sessional member of the Legal Profession list at the Victorian Civil and Administrative Tribunal.

David is Managing Principal of Moores, a Melbourne law practice which, in 2011, committed to the implementation of value pricing throughout the practice. This led to the development of Moores Agreed Pricing (MAP) which involves negotiating an up-front fee with clients. MAP is not simply a new pricing model. It represents a whole new business model, involving transformation of key systems including Knowledge Management, Performance Management, Project Management and Business Development as well as budgets and reports.

David now shares his experience of transforming a professional firm with others who agree with his philosophy – “The world is changing around us and we too need to change if we are to remain relevant.”